Imagine a builder who leads with intention.
We design warm, modern homes — and bring clarity, care, and guidance to every step of the building process
Our Story
Imagine began with a simple belief:
Homes should feel good — comforting, grounded, and intentional — no matter the price point.
After years in construction, design, and development, we saw a growing gap between what people hoped for in a home and what most builders delivered. Too often, the process felt confusing, rushed, or disconnected from the way people actually live.
Imagine was created to close that gap — bringing together thoughtful design, clear guidance, and craftsmanship that holds lasting value.
We create homes people love coming back to.
Homes that feel peaceful.
Homes that truly feel like home.
Mission
To build homes with intention so people can live with more peace, comfort, and meaning.
Vision
A national network of local operators building beautiful, attainable homes across the country.
Values
Intention — Every choice has purpose.
We design and build thoughtfully, never by accident.
Integrity — We keep our word.
Trust is earned through consistency, honesty, and follow-through.
Clarity — We guide, communicate, and simplify.
From design to delivery, we remove confusion and reduce stress.
Design — Beautiful spaces improve everyday life.
Thoughtful design makes homes feel better to live in — not just better to look at.
Connection — Homes should feel comforting and human.
Spaces that support real life, real people, and real moments.
Operators receive:
Imagine isn’t a franchise — it’s a platform.
We partner with local operators, providing the structure, brand, design standards, and systems they need to scale with clarity and confidence — while remaining independent in their markets.
Empowering Local Builders
Plans & Design
Architectural plans
Standardized selections
Systems & Execution
Estimating
Proven operating systems
Oversight
Growth & Support
Marketing support
Lender support
Where We Build
We’re starting in Tyler, Texas — with additional markets launching thoughtfully across Texas.
Our growth is intentional. We expand only where strong local operators and aligned partners are in place.
Planned markets include:
Abilene · Lubbock · Waco
East Texas · Longview · Lindale
